|Zigbee ... The Problem Child with the Funny Name?||| Print ||
|Written by Akiba|
|Monday, 25 February 2008|
One of the dev managers at Farnell, a chip distributor in Europe, posted this article on Electronics Weekly titled "Zigbee - Problem Child or Future Success". In it, he discusses the problems that are facing the Zigbee standard, and some of the advantages about it as well.
There are some interesting points he makes that I really believe is true. Despite what the marketing research companies say, the Zigbee market is not one large market that is going to be XX billion units in 20XX. Its basically a fragmented market, where each application has its unique requirements and the total volume of one project won't be very large. For example, in the consumer market, if you land one deal with Samsung to get your chip on their LCD TV board, you are looking at potentially 3-5 million chip sales per year. That means that you only need to land a few of those deals to put your company in the > $20 million revenue category.
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